Dragon Associates


Nature of Business: Public relations and strategic advisory
Website: http://dragonassocs.com/
Headquarters:
3rd Floor, 111 Buckingham Palace Road
London SW1W 0SR (map)
Fees and Expenses: Unknown

Relationship with Bahrain Government


Dragon Associates is a British PR and Strategic Communication firm (previously named Woodmint Ltd) that has a contract with the Bahrain International Circuit (where Bahrain's Formula One Grand Prix race takes place). While their work involves putting out press releases, they also forced the Guardian to take down an opinion piece in January 2012 that claimed that the BIC.s head of security had tortured at least one of the company.s employees on the premises. With the exception of a superfluous addendum, the piece went back up unchanged - just after tickets for the Bahrain Grand Prix went on sale.

It is not clear exactly when, and for how much money, Dragon Associates was hired, but it is possible that it took over the work that another British PR company New Century Media, was originally contracted for by the BIC in August 2011. The current Managing Director of Dragon Associates Charlie Methven was Managing Director of New Century Media until June 2011.

Fees and Expenses


Unknown, but could be on the same scale as New Century Media which was contracted for £20,000 (approx $31,300) per month.

Date of Hiring


January 2012, or earlier

Relevant Personnel


Further Reading